Friday, January 24, 2014

1/24 homework

I am an ISC major who is focusing on public relations. An event in the news that relates to my field in Justin Bieber's recent arrest in Miami. The event relates to my career field because every celebrity has a publicist who is in charge of maintaining his image to the public. People in my field care about this event because what Bieber did is a publicists worst nightmare and something that everyone in the field may have to deal with at some point in their career. This could raise ethical questions or dilemmas in my field because what he did was very wrong but it is still his publicists job to cover it up and make it okay, despite what their views are. In my future company, a stakeholder could view this very differently. If they had something personal happen to them, such as a relative dying from drinking and driving, they might not be okay with covering up Bieber driving under the influence. Yes, I would acknowledge the relevance of this in a meeting because it is a big deal and something the whole company should know about. I also would bring this event up to stakeholders to build credibility because it is a big deal and is I am able to rebuild his image after this, it would be something to tell people.

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